{"id":131274,"date":"2025-06-17T09:17:43","date_gmt":"2025-06-17T14:17:43","guid":{"rendered":"https:\/\/www.controleng.com\/?p=131274"},"modified":"2025-06-17T09:18:08","modified_gmt":"2025-06-17T14:18:08","slug":"non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation","status":"publish","type":"post","link":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/","title":{"rendered":"Non-AI advice to stay ahead of AI for industrial automation"},"content":{"rendered":"\n<p>I\u2019ve heard engineers talk about industrial artificial intelligence (AI) as if it were a younger coworker who can help a lot &#8230; and still needs careful oversight. AI does what control engineers have done since the inception of control engineering profession, creates models that can help guide outcomes. Major automation companies offer AI tools with to help guide operators and engineers shorten time to the finish line for many tasks. Don\u2019t dismiss industrial AI as hype, though there\u2019s plenty of that, too. Like any other automation tool, it\u2019s important that engineers and others using AI software take time to verify truth. Do not, in haste, think, \u201cSound feasible\u201d or \u201cI guess\u201d and plow ahead.<\/p>\n\n\n\n<p>The 2025 salary and career research (page 36) asked subscribers, &#8220;What technologies will be helping in the coming year?&#8221; Among a plentiful list of automation technologies expected to help, artificial intelligence and machine learning (AI\/ML) moved solidly into first place in 2025 at 36%, up 8 percentage points from third in 2024 (28%), and eighth in 2023.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Staying ahead of industrial AI progress<\/h2>\n\n\n\n<p>Every recent show I have attended discusses AI applications. Control Engineering frequently adds more industrial AI\/ML progress at <a href=\"http:\/\/www.controleng.com\/ai-and-machine-learning\" target=\"_blank\" rel=\"noreferrer noopener\">www.controleng.com\/ai-and-machine-learning<\/a>. A few observations on AI from the 2025 ARC Industry Forum follow:<\/p>\n\n\n\n<p>Industrial AI is picking up pace in acceptance and product implementations for the industrial space. Greater use of autonomous operations, cybersecurity, Open Process Automation, digital twins and other open standards efforts and implementations continue to help lower costs, ease networking and system integration efforts and address the skills gap (demographic loss of talent through retirements, with too few young replacements).<\/p>\n\n\n\n<p>Greg Gorbach, ARC Advisory Group, noted that ARC\u2019s research said industrial AI is technology making the most impact in OT, for the third year.<\/p>\n\n\n\n<p>Aveva, part of Schneider Electric, is attaching operations control to its Connect industrial intelligence platform, to drive use cases, including an Industrial AI assistant.<\/p>\n\n\n\n<p>Michael Hotaling, ExxonMobil, innovation and strategy digital manager and leader of a digital twin working group suggested that a software-usefulness test is to ask, \u201cIs your cognitive load more or less now?\u201d<\/p>\n\n\n\n<p>Dr. Mathias Oppelt, head of customer-drive innovation at Siemens Digital Industries, said Siemens is helping customers use IT\/OT convergence to transition from general-purpose to industrial-grade AI.<\/p>\n\n\n\n<p>As with other technology innovations, AI gets us to think again about our technology future. I recently noticed how polite a daughter was with a generative AI software application.<\/p>\n\n\n\n<p>&#8220;Well, you know,&#8221; she said. &#8220;Just in case.&#8221;<\/p>\n\n\n\n<p>Mark T. Hoske is editor-in-chief, Control Engineering, WTWH Media, <a href=\"mailto:mhoske@wtwhmedia.com\" target=\"_blank\" rel=\"noreferrer noopener\">mhoske@wtwhmedia.com<\/a>.<\/p>\n\n\n\n<p><strong>ONLINE<\/strong><\/p>\n\n\n\n<p>At <a href=\"http:\/\/www.controleng.com\" target=\"_blank\" rel=\"noreferrer noopener\">www.controleng.com<\/a>, see more from the 2025 ARC Industry Forum.<\/p>\n\n\n\n<p>Salary and career survey research shows artificial intelligence and machine learning topping the list helpful automation technologies.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ARC Industry Leadership Forum 2025\u2019s theme was \u201cWinning in the industrial AI era.\u201d Think again: Are you smarter than AI? Verify AI answers to be sure.<\/p>\n","protected":false},"author":56,"featured_media":131275,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pgc_sgb_lightbox_settings":"","footnotes":""},"categories":[104044],"tags":[110328,109849,110329,110330,109340,110331],"tracking-metrics":[],"display-location":[109353],"class_list":{"2":"type-post"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Non-AI advice to stay ahead of AI for industrial automation - Control Engineering<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Non-AI advice to stay ahead of AI for industrial automation - Control Engineering\" \/>\n<meta property=\"og:description\" content=\"ARC Industry Leadership Forum 2025\u2019s theme was \u201cWinning in the industrial AI era.\u201d Think again: Are you smarter than AI? Verify AI answers to be sure.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/\" \/>\n<meta property=\"og:site_name\" content=\"Control Engineering\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ControlEngineeringMagazine\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-17T14:17:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-17T14:18:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"2560\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mark T. Hoske\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@controlengtips\" \/>\n<meta name=\"twitter:site\" content=\"@controlengtips\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark T. Hoske\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/\"},\"author\":{\"name\":\"Mark T. Hoske\",\"@id\":\"https:\/\/www.controleng.com\/#\/schema\/person\/8d6c2e7cce864f132f3f84a92d4ede7f\"},\"headline\":\"Non-AI advice to stay ahead of AI for industrial automation\",\"datePublished\":\"2025-06-17T14:17:43+00:00\",\"dateModified\":\"2025-06-17T14:18:08+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/\"},\"wordCount\":463,\"publisher\":{\"@id\":\"https:\/\/www.controleng.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg\",\"keywords\":[\"AI for industrial automation\",\"AI\/ML\",\"ARC Industry Leadership Forum 2025\",\"artificial intelligence for automation\",\"control engineering\",\"engineering use of AI\"],\"articleSection\":[\"AI and Machine Learning\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/\",\"url\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/\",\"name\":\"Non-AI advice to stay ahead of AI for industrial automation - Control Engineering\",\"isPartOf\":{\"@id\":\"https:\/\/www.controleng.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg\",\"datePublished\":\"2025-06-17T14:17:43+00:00\",\"dateModified\":\"2025-06-17T14:18:08+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage\",\"url\":\"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg\",\"contentUrl\":\"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg\",\"width\":2560,\"height\":2560,\"caption\":\"At ARC Industry Forum 2025, ARC Advisory Group outlined many use cases for industrial AI: Foundational models, computer vision platforms, business process and automation AI, robotics, industrial data fabrics, smart infrastructure, machine and physical intelligence, autonomous AI or agentic AI platforms, AI for R&D, causal AI platforms and high-accuracy AI\/ML models. Courtesy: Mark T. Hoske, Control Engineering, WTWH Media\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.controleng.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Non-AI advice to stay ahead of AI for industrial automation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.controleng.com\/#website\",\"url\":\"https:\/\/www.controleng.com\/\",\"name\":\"Control Engineering\",\"description\":\"Control Engineering covers and educates about automation, control and instrumentation technologies\",\"publisher\":{\"@id\":\"https:\/\/www.controleng.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.controleng.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.controleng.com\/#organization\",\"name\":\"Control Engineering\",\"url\":\"https:\/\/www.controleng.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.controleng.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.controleng.com\/wp-content\/uploads\/2024\/12\/ce_logo.png\",\"contentUrl\":\"https:\/\/www.controleng.com\/wp-content\/uploads\/2024\/12\/ce_logo.png\",\"width\":300,\"height\":93,\"caption\":\"Control Engineering\"},\"image\":{\"@id\":\"https:\/\/www.controleng.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/ControlEngineeringMagazine\",\"https:\/\/x.com\/controlengtips\",\"https:\/\/www.linkedin.com\/company\/control-engineering-magazine\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.controleng.com\/#\/schema\/person\/8d6c2e7cce864f132f3f84a92d4ede7f\",\"name\":\"Mark T. Hoske\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.controleng.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/3a681f733c4a125a8abde58f95c1427d9bb600dc72913799a5ca7cb4b754fc7d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/3a681f733c4a125a8abde58f95c1427d9bb600dc72913799a5ca7cb4b754fc7d?s=96&d=mm&r=g\",\"caption\":\"Mark T. Hoske\"},\"description\":\"Mark Hoske has been Control Engineering editor\/content manager since 1994 and in a leadership role since 1999, covering all major areas: control systems, networking and information systems, control equipment and energy, and system integration, everything that comprises or facilitates the control loop. He has been writing about technology since 1987, writing professionally since 1982, and has a Bachelor of Science in Journalism degree from UW-Madison.\",\"url\":\"https:\/\/www.controleng.com\/author\/mark-t-hoske\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Non-AI advice to stay ahead of AI for industrial automation - Control Engineering","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/","og_locale":"en_US","og_type":"article","og_title":"Non-AI advice to stay ahead of AI for industrial automation - Control Engineering","og_description":"ARC Industry Leadership Forum 2025\u2019s theme was \u201cWinning in the industrial AI era.\u201d Think again: Are you smarter than AI? Verify AI answers to be sure.","og_url":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/","og_site_name":"Control Engineering","article_publisher":"https:\/\/www.facebook.com\/ControlEngineeringMagazine","article_published_time":"2025-06-17T14:17:43+00:00","article_modified_time":"2025-06-17T14:18:08+00:00","og_image":[{"width":2560,"height":2560,"url":"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg","type":"image\/jpeg"}],"author":"Mark T. Hoske","twitter_card":"summary_large_image","twitter_creator":"@controlengtips","twitter_site":"@controlengtips","twitter_misc":{"Written by":"Mark T. Hoske","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#article","isPartOf":{"@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/"},"author":{"name":"Mark T. Hoske","@id":"https:\/\/www.controleng.com\/#\/schema\/person\/8d6c2e7cce864f132f3f84a92d4ede7f"},"headline":"Non-AI advice to stay ahead of AI for industrial automation","datePublished":"2025-06-17T14:17:43+00:00","dateModified":"2025-06-17T14:18:08+00:00","mainEntityOfPage":{"@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/"},"wordCount":463,"publisher":{"@id":"https:\/\/www.controleng.com\/#organization"},"image":{"@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage"},"thumbnailUrl":"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg","keywords":["AI for industrial automation","AI\/ML","ARC Industry Leadership Forum 2025","artificial intelligence for automation","control engineering","engineering use of AI"],"articleSection":["AI and Machine Learning"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/","url":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/","name":"Non-AI advice to stay ahead of AI for industrial automation - Control Engineering","isPartOf":{"@id":"https:\/\/www.controleng.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage"},"image":{"@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage"},"thumbnailUrl":"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg","datePublished":"2025-06-17T14:17:43+00:00","dateModified":"2025-06-17T14:18:08+00:00","breadcrumb":{"@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#primaryimage","url":"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg","contentUrl":"https:\/\/www.controleng.com\/wp-content\/uploads\/2025\/06\/CTL2506_WEB_ThinkAgain_ARC-AI-Industrial-Fig-AI-Uses-mHoske-scaled.jpg","width":2560,"height":2560,"caption":"At ARC Industry Forum 2025, ARC Advisory Group outlined many use cases for industrial AI: Foundational models, computer vision platforms, business process and automation AI, robotics, industrial data fabrics, smart infrastructure, machine and physical intelligence, autonomous AI or agentic AI platforms, AI for R&D, causal AI platforms and high-accuracy AI\/ML models. Courtesy: Mark T. Hoske, Control Engineering, WTWH Media"},{"@type":"BreadcrumbList","@id":"https:\/\/www.controleng.com\/non-ai-advice-to-stay-ahead-of-ai-for-industrial-automation\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.controleng.com\/"},{"@type":"ListItem","position":2,"name":"Non-AI advice to stay ahead of AI for industrial automation"}]},{"@type":"WebSite","@id":"https:\/\/www.controleng.com\/#website","url":"https:\/\/www.controleng.com\/","name":"Control Engineering","description":"Control Engineering covers and educates about automation, control and instrumentation technologies","publisher":{"@id":"https:\/\/www.controleng.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.controleng.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.controleng.com\/#organization","name":"Control Engineering","url":"https:\/\/www.controleng.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.controleng.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.controleng.com\/wp-content\/uploads\/2024\/12\/ce_logo.png","contentUrl":"https:\/\/www.controleng.com\/wp-content\/uploads\/2024\/12\/ce_logo.png","width":300,"height":93,"caption":"Control Engineering"},"image":{"@id":"https:\/\/www.controleng.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ControlEngineeringMagazine","https:\/\/x.com\/controlengtips","https:\/\/www.linkedin.com\/company\/control-engineering-magazine\/"]},{"@type":"Person","@id":"https:\/\/www.controleng.com\/#\/schema\/person\/8d6c2e7cce864f132f3f84a92d4ede7f","name":"Mark T. Hoske","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.controleng.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/3a681f733c4a125a8abde58f95c1427d9bb600dc72913799a5ca7cb4b754fc7d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/3a681f733c4a125a8abde58f95c1427d9bb600dc72913799a5ca7cb4b754fc7d?s=96&d=mm&r=g","caption":"Mark T. Hoske"},"description":"Mark Hoske has been Control Engineering editor\/content manager since 1994 and in a leadership role since 1999, covering all major areas: control systems, networking and information systems, control equipment and energy, and system integration, everything that comprises or facilitates the control loop. He has been writing about technology since 1987, writing professionally since 1982, and has a Bachelor of Science in Journalism degree from UW-Madison.","url":"https:\/\/www.controleng.com\/author\/mark-t-hoske\/"}]}},"_links":{"self":[{"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/posts\/131274","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/users\/56"}],"replies":[{"embeddable":true,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/comments?post=131274"}],"version-history":[{"count":0,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/posts\/131274\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/media\/131275"}],"wp:attachment":[{"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/media?parent=131274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/categories?post=131274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/tags?post=131274"},{"taxonomy":"tracking-metric","embeddable":true,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/tracking-metrics?post=131274"},{"taxonomy":"display-location","embeddable":true,"href":"https:\/\/www.controleng.com\/wp-json\/wp\/v2\/display-location?post=131274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}